Privacy notice

About this privacy notice

Blue Titan Business and Technology Ltd ("Blue Titan", "we", "us", "our") is responsible for the information covered by this notice. We are registered in England and Wales under company number 15486175. Our registered office is 71-75 Shelton Street, London, WC2H 9JQ, United Kingdom.

This notice applies to our corporate website and the information you provide when contacting us. Separate privacy and data-processing arrangements may apply to customer projects or the operational Intelligence Platform. Where Blue Titan Labs Ltd is responsible for a separate research activity, the relevant information will identify that company.

Information we collect

Personal information

You may provide your name, email address, postal address, telephone number, organisation, role and other relevant information when you contact us. For a private demo, we invite you to share your name, organisation and area of interest by email. We also retain relevant correspondence and meeting arrangements.

We receive this information from you or from someone contacting us on your behalf. Please do not send sensitive personal information, identity documents or confidential operational datasets through general enquiry channels.

Technical and usage information

Hosting and security services may record information such as your IP address, browser or operating system, requested pages, request times and security events. This website has no active analytics service, advertising tracker or embedded registration form. See our cookies and analytics notice.

Providing enquiry information is voluntary, but without enough contact information and context we may be unable to respond.

How we use your information

We use relevant information to:

• Provide, maintain and improve our website and services.
• Respond to enquiries and communicate about business discussions or transactions.
• Understand your requirements and arrange private demonstrations.
• Communicate material changes to arrangements or policies where relevant.
• Protect systems, investigate misuse and meet applicable legal obligations.

Our lawful bases

For business enquiries, demo coordination and website security, we rely on our legitimate interests in responding to requests, developing business relationships and operating reliable services. This involves considering whether the use is necessary and balancing it against your rights and interests.

Where you personally enter into a contract with us, we may process information to perform that contract or take steps you request before entering into it. We may also process information to meet a specific legal obligation or where necessary to establish, exercise or defend legal claims.

You may object to processing based on legitimate interests. A demo enquiry does not subscribe you to a marketing mailing list. We do not use this website for behavioural advertising or solely automated decisions with legal or similarly significant effects.

Sharing your information

We share information where necessary with website hosting partners, email and IT providers, and other parties assisting us in operating the website or serving our clients. Providers handling information on our behalf must keep it confidential and act under the relevant instructions and data-protection arrangements.

We may also share relevant information with professional advisers or public authorities where required or otherwise lawful. If an enquiry needs to be handled by another company, including Blue Titan Labs Ltd, we will explain the relevant arrangements.

Website enquiries are not collected for sale or trading. Any new use or disclosure must have an appropriate lawful basis and be explained to you as required; advance notice alone does not authorise it.

Data security

We use technical and organisational measures appropriate to the information and the risks involved to help protect personal information. However, no method of internet transmission or electronic storage is completely secure.

Please share only information needed to start a discussion. We can agree an appropriate method before you provide confidential or sensitive material.

Retention and international processing

How long we keep information

We retain information for the purpose for which it was collected. For enquiries, the criteria include whether the enquiry is resolved, whether a related business discussion remains active and the date of the last meaningful contact.

If an enquiry leads to an engagement, relevant correspondence becomes part of the business record. Legal, accounting or dispute-related requirements may justify longer retention of particular records. Technical records are retained according to their operational and security purpose and the relevant hosting arrangements. Our policy is to delete or anonymise information when it is no longer needed.

International processing

Hosting, email or other service arrangements may involve processing outside the UK. Any restricted transfer must meet applicable UK data-protection requirements, for example through adequacy regulations or appropriate contractual safeguards and the necessary transfer assessment.

Contact us for details of the retention criteria, processing locations or safeguards relevant to your information, including how to obtain a copy of applicable safeguards. This notice does not make a UK-only data-residency commitment.

Your rights

Under applicable UK data-protection law, you may have rights to access, correct or erase information, restrict its use, object to processing and, where applicable, receive information in a portable format. Where we rely on consent for a particular activity, you may withdraw it without affecting earlier lawful processing.

To exercise a right or raise a concern, contact enquiries@blue-titan.co.uk. We may need proportionate information to verify your identity or clarify the request. We will respond within the applicable legal time limit and explain any relevant exception or extension.

You may also complain to the Information Commissioner’s Office. You do not have to contact us first.

Children’s privacy

Our website is intended for business audiences and is not directed at children under 16. We do not knowingly collect personal information from children under 16 through the website. If you believe a child has provided information, contact us so that we can consider the appropriate action.

Changes to this notice

We may update this notice from time to time. The latest version and revision date will be published on this page. Where required, we will bring material changes to your attention before using information for a new purpose.

Contacting us

For privacy questions, contact enquiries@blue-titan.co.uk, call +44 20 4513 5565, or write to Blue Titan Business and Technology Ltd, 71-75 Shelton Street, London, WC2H 9JQ, United Kingdom, marked “Privacy enquiry”.